Look Behind the Swatch: Pantone Colors of the Year

By: Jessie Boak

This year the Pantone Color Institute graced humanity with not only one, but two colors of the year: Rose Quartz and Serenity. These delicate pink and blue hues will revamp your life by lifting your spirit, enhancing your confidence and getting you totally prepared for spring.

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Pantone Incorporated is known across the world as the standard language for color communication. Because everyone views colors differently, Pantone acts as the “universal language” of color, and is used across a variety of industries from fashion designers to manufacturers.

The idolized color of the year is certainly not selected on a whim. With each new color selection comes a psychological reason behind the decision. Executive director Leatrice Eiseman vouched for Rose Quartz and Serenity as this year’s colors because of the soothing aura given off by these shades.

“The fact that technology has gotten so overwhelming has really created a great part of the need for these comforting, softer colors,” Eiseman said in Women’s Wear Daily. “Technology plays a huge part in people feeling like they want to stop the world and get off.”

Ready to incorporate the biggest trend of 2016 into your life? Elon students Shelby Marsh, Kendal Couch, Emily Morency and Gabrielle Micco create simple ways to rock the elegant Rose Quartz and Serenity shades in two everyday makeup looks.

If you’re looking for an elegant yet edgy makeup style for a night out, our first look (above) is the perfect choice. This fierce makeup creation incorporates the 2016 Pantone color, Serenity. Paired with a fresh face, this pop of color will command attention in a room full of people.

12626_screen_shot_20160420_at_15344_pmfWe’re looking forward to the new spring season thanks to this beautiful Rose Quartz lipstick shade, as seen in our second look (above). This sweet spring color can give your natural look a pop of color for a lovely light-lip glow.

Photos by Caroline Brehman.

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